Client Background

Penrith City Automotive is a leading dealership in the Australian automotive industry, recognised for its extensive vehicle range and customer-first approach. To stay ahead in a competitive market, the company partnered with CFive AI to enhance its outreach efforts and drive higher engagement with potential buyers.

The Challenge

‍Penrith Automotive sought to address the following challenges:

• Efficient Customer Outreach: Reaching a large audience while maintaining meaningful engagement rates.
• Optimised Call Outcomes: Converting initial contacts into actionable opportunities.

With ambitious growth targets, the company needed a robust, data-driven approach to achieve measurable success.

Solution & Implementation

‍CFive AI developed a tailored outreach campaign that leveraged cutting-edge technology and strategic execution. Key elements of the solution included:

• Smart Timing Strategies: Calls were scheduled during peak engagement times, maximising the chance of contact.
• AI-Driven Follow-Ups: Inbound and callback requests were seamlessly managed by AI, streamlining operations and boosting conversion potential.
• Performance Insights: Real-time analytics enabled continuous optimisation of the campaign, ensuring results exceeded expectations.

This comprehensive approach allowed Penrith Automotive to reach its audience efficiently and effectively.

Results & Impact

‍The campaign delivered outstanding outcomes:

• A 62.49% contact rate, reflecting highly effective targeting and engagement strategies.
• A 46.64% pickup rate on first dials, capitalising on optimal call timings.
• Over 3% of follow-up calls booked, demonstrating the success of CFive AI’s targeted approach.
• A 6.11% conversion rate, significantly outperforming industry norms and translating into valuable opportunities.
• All inbound and callback requests were handled by AI, and achieved a 2.92% success rate, showcasing the impact and effectiveness of the AI Agent driving results.

Through its partnership with CFive AI, Penrith City Automotive successfully streamlined its outreach efforts, maximised customer engagement, and achieved significant growth in opportunity generation.